As our members can attest, our goal at St. Andrews is always to provide an unparalleled experience for our members and guests. Whether it is our championship golf courses or our state of the art spa and fitness center, we spare no expense in our efforts to provide our members with the lifestyle they expect. This commitment extends to every facet of our operation—and late last month, we were proud to announce the launch of our brand new, cutting-edge website.
Our new website is more than simply a source of information about the club. It is an engaging and interactive platform which strengthens the St. Andrews reputation as a premier country club, provides information to prospective members and guests, and serves as a communication portal for current members. We created this site with the goal of providing an enhanced membership experience for our current members as well as positioning our club in the best possible light—and early feedback indicates that we have succeeded in both counts!
We’re excited to feature nine-time ATP tour titlist Aaron Krickstein as well as LPGA Tour professional Morgan Pressel as our virtual “spokespeople” welcoming visitors to the website and sharing valuable information about the club. Joel Miller, Communications Chair of the Board of Governors explains that “I was seeking to utilize our combination of these two well-known celebrity athletes as a unique feature on our new website. Our visitors have the benefit of hearing from Morgan herself on how she learned to play golf on the courses at St. Andrews Country Club and why she now lives here and enjoys the benefits of membership when she is not touring on the LPGA circuit,” Miller continued. “Aaron, of course, is a well known tennis celebrity especially among the people who fulfill our demographic profile. Utilizing our unique combination of Aaron Krickstein and Morgan Pressel gave us a significant edge over others in our category.” Krickstein and Pressel add a touch of personality and character to the site—and they make fantastic “ambassadors” for our club whenever a visitor enters the site.
In addition to highlighting the many benefits of membership here at St. Andrews, the new site also integrates a number of comprehensive, member-focused marketing programs designed to sustain and enhance awareness and participation in club events and activities. These resources include a tool for creating dining reservations, a member directory, club calendars, buddy lists, effective marketing tools and more. You’ll find that our new website makes your life simpler and more convenient than ever before.
As a member at St. Andrews, you know that we are always working to provide you with an unparalleled lifestyle experience. Our new website is simply our latest effort in this direction. Feel free to visit and experience this cutting edge website for yourself by visiting us at http://www.standrewscc.com.